Our work
‘How a New Generation of Women Is Dealing With Menopause’
Afton PR’s clients represent best-in-class wellness, hospitality, food and beverage, and travel brands. We elevate awareness through compelling campaigns, delightful events, and media placements that raise recognition exponentially. Our twenty-five years of experience and broad network of relationships serve our clients across multiple channels.
“CBS Saturday Morning” joined Afton PR in the Berkshires for M/Power, Canyon Ranch’s four-day menopause and perimenopause retreat. The educational and energizing getaway at the resort’s Lenox, Massachusetts, location brings together the latest in alternative and traditional medicine, wellness strategies, and mindful exercise, putting Canyon Ranch on the cutting edge of the current “menopause moment,” guiding women through a once-overlooked transition.
Watch the piece here.
‘I Was So Busy Taking Care of Everyone Else, I Forgot About Myself’
You know a spa not only has its finger on the pulse of women’s health but is leading a holistic revolution in the care and keeping of a woman’s wellness when Oprah Daily magazine pays it a visit. Burning the candle at both ends, acclaimed lifestyle writer Catherine Hong took herself to Canyon Ranch’s Tucson, Arizona, property to get her mojo back. An inclusion in Oprah Daily’s Travel Issue is the perfect placement for a resort that helps its guests prioritize putting their own oxygen mask on first.
Read more here.
Contact us
Let’s explore how we can work together. We’ll be in touch soon.